• It’s been a while since I wrote.

    Look around your office.
    I mean it, really stop thinking for a moment. Come into the now, and just look around.

    What do you see?
    Bosses, not Gurus.
    Machines, not human beings.
    Co-workers, not friends.

    People just working as a matter of fact.

    Ever wondered why we are all running in the same race?
    Just performing our daily jobs, for what ?
    Is it just to put food on the table?

    Why?
    What created this kind of environment?
    What led to such a disconnection?

    I’ll tell you.
    Generally, in the office environment, you find that there is a lack of support, guidance, and true knowledge-sharing from leadership.
    Somewhere, leadership stopped being about mentorship. It became a game of control, a fear that if knowledge is passed on, the learner might replace the teacher.
    That fear killed growth.
    Leaders started guarding what they knew, forgetting that a true leader isn’t afraid of imparting knowledge, they take it as a responsibility.

    Leadership became about achieving targets, not about building strong teams. Unfortunately, they were groomed in a system that valued results over relationships.

    They were groomed in a system which actually valued results and not  relationships or building strong teams, and now they are just following the same pattern they are conditioned with. 
    But I want to ask you…… Why?
    Why would anyone choose to lead through fear and control?

    What would you get from that, other than a paycheck, accompanied by monotony, pressure, and insecurity?

    When I planned my organisation, I wanted it to become a living Gurukul……not just a workplace.

    No no no—don’t go there. No ashram, riverside, or open field types. 
    And no havans and mantras being recited here.
    But the essence, the soul of it…the Gurus and Shishyas concept….


    Gurus, the Leader, imparting their knowledge to their teams, Employees – the Shishyas. The leaders here are not to control or dominate. Instead, they believe in giving space to employees to perform, to show their creativity and more than that, a space to fall and rise up again.

    Remember your school days?
    The teachers didn’t withhold knowledge, they shared it.
    They ensured every student had a chance to grow. That’s the model we follow.

    At SATIN, we don’t see knowledge as power, instead we see it as a responsibility. Whether it’s a one-on-one mentoring, or hands-on training, we’re building people.
    Because we know, when the foundation is strong, the person standing on it becomes unshakable. When the roots are deep, the tree doesn’t fear the storm.

    And when that happens……they don’t need to be micromanaged.
    They don’t wait for direction.
    They become self-driven,  ready for challenges and ready to lead.

    Just like we asked silly questions in school…
    Here, curiosity is encouraged. Ideas, big or small are welcomed. Every question is seen as a doorway to growth.

    Leaders don’t withhold their knowledge
    Instead, using that wisdom, they guide the team, mentor them without any ego or competition. Here, we believe in building our team by providing training to anyone and every one by imparting knowledge and experiences. 
    Because, when you replace fear with trust, control with co-creation — people transform.
    They’re no longer afraid to speak up.
    They don’t just complete tasks, they take initiative.
    They don’t just survive,  they build.

     As I always says : 
    “NAUKRI KARNE MAT AANA YAHAAN….”
      Don’t come here for a job.
      Come here to become alive.

     At SATIN, innovation is not a department — it’s a mindset.
     A by product of trust, learning, and growth……and it’s a GURUKUL

    And the best part? It has a ripple effect.

    Real leadership is contagious.

    I mentor my team.
    They mentor theirs.
    And the energy travels  from top to bottom building a culture of shared growth.

    Because here, we don’t manufacture machines.
    We build leaders.

    Lone Singh broke the toxic cycle,  where insecure bosses created insecure managers… 

    That ends here.

     So here’s a thought I’ll leave you with:

    What kind of energy are you passing down to those around you?
    Are you building Gurus……or just a designation?

  • Potential exists everywhere. It’s not confined to fancy offices or elite schools. It thrives in villages, local shops, and in people making ends meet on impossibly tight budgets.

    But here’s the problem, higher education/ professional education is expensive. Not “skip-a-few-coffees” expensive—more like “sell-a-kidney” expensive. Tuition, books, accommodation—it all adds up faster than calories at an all-you-can-eat buffet.

    For many, education isn’t even an option. In rural areas, job hunting begins as soon as high school ends—or earlier. Not due to a lack of aspiration, but because someone has to put food on the table. Dreams of success get postponed, and “I’ll do it next year” turns into “Oops, ten years just flew by”.


    Thousands of bright, hardworking people never get a fair shot—not because they lack talent, but because life threw them a curveball. The system favors those who can afford it, while everyone else is left wondering what it’s like to sit in a lecture hall.

    Instead of waiting for opportunity, what did Lone Singh do?

    Hahaha…

    You already know, he’s not the type to stand in line. While the world politely followed the rules, he marched left, whistling, wearing sunglasses, and ignoring the “Dead End” sign, thinking, “There must be a secret passage”.

    One and a half years ago, we at Satin Creditcare launched an initiative to offer MBA and BBA programs to our operations team—the feet on the ground, who couldn’t afford higher education. Now, they can study at just one-third of the cost.

    And we didn’t just say, “Go study, best of luck!”, we put our money where our mouth is, covering two-thirds of the fees. Because motivation is great, but financial support is better.

    Let’s be clear—this isn’t some corporate PR stunt. We’re not patting ourselves on the back for being “generous.” This is an investment.

    How ?

    Because when you bet on your own people, they don’t just win—you win too.

    Why search for external talent when you have hidden gems right inside your team?

    And guess what? It’s working. 140 employees have already enrolled. That’s 140 people who once thought higher education was out of reach. Now? They’re out here discussing market instead of just daily sales targets.

    Beyond business, this is personal. There’s a deep fulfillment in knowing that we’re not just building a company, we’re building people. As a philanthropist, I believe that empowering others isn’t just an act of generosity, it’s a spiritual duty. When you give someone the tools to rise, you don’t just change their future; you enrich your own soul.

    So, next time someone says, “Not everyone gets a seat at the table,” remind them……….Sometimes, the best move is to BUILD A BIGGER TABLE….

    .Lone Singh.

  • For generations, women faced financial barriers so high, they might as well have been guarded by dragons in ties. Traditional lenders in their wisdom, decided women without collateral were invisible applicants.


    And when these women needed money?
    Oh, they had an option—the Sahukar.
    You know, the friendly neighborhood moneylender who charged interest so high, you’d think he was secretly funding his own private island!

    No one—absolutely no one—stood up for rural women. It was a financial boy’s club where the rich got richer.

    Then, like a plot twist in a daily soap, Microfinance Institutions(MFIs) arrived. And guess what? They actually trusted women.
    No collateral? No problem.
    They provided small loans to women wanting to start businesses.

    The result?
    Pure magic!!!

    Women who once hesitated to ask for money for a saree are now entrepreneurs—running tailoring shops, dairy farms, and grocery stores. But is it just about money? Or proving that women are more than aloo puri and a tidy home? (Which, let’s admit, are superpowers too!)

    This isn’t lip service—it’s real empowerment.

    Financial independence isn’t just earning, it’s confidence, self-worth and self-respect. Society often misses this shift, but ask any woman who got a MFI loan—it’s not just about money, it’s about empowerment.

    Picture a rural woman.
    Does she splurge on luxury? No.
    She flips the script, builds a business, and improves her family’s lives.
    Because guess what?
    Women aren’t delicate glass—they’re tempered steel.

    For years, MFIs have been the financial equivalent of that “determined daughter-in-law”—the one the family calls too outspoken but who actually benefits everyone.

    Yet, some still see MFIs as villains. Why? Are we afraid of empowered women? Critics argue they charge high interest and create debt traps, but let’s see the bigger picture—unlike traditional lenders, MFIs take the risk.

    They offer structured repayment plans, financial literacy programs, and support—something Sahukars never did. Women once shut out of finance now access credit, yet some still see the glass as half-empty.

    Would they rather return to an era where a woman’s only option was a Sahukar and a never-ending debt cycle?

    Without access to funds and MFIs, millions of women would still be trapped in financial dependency. Women’s empowerment would just be a slogan.

    Should we keep criticizing institutions driving change or finally acknowledge them as true enablers of financial independence?

    A woman who stands on her own feet isn’t just empowered—she’s an asset.

    While the world debates, MFIs continue transforming lives. It’s time to stop demonizing institutions enabling financial freedom and start recognizing the silent revolution happening in villages and small towns.

    For thousands of women in India, MFIs aren’t villains—they’re lifelines.

    And let’s be real—sometimes, you just need a lifeline that doesn’t judge your credit score or your questionable taste in sports teams.

    Happy Women’s Day!!!

    .Lone Singh.

  • We have some exciting news!
    𝐒𝐚𝐭𝐢𝐧 𝐂𝐫𝐞𝐝𝐢𝐭𝐜𝐚𝐫𝐞, our company, recently received a prestigious award from the 𝐋𝐞𝐚𝐠𝐮𝐞 𝐨𝐟 𝐀𝐦𝐞𝐫𝐢𝐜𝐚𝐧 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬 𝐏𝐫𝐨𝐟𝐞𝐬𝐬𝐢𝐨𝐧𝐚𝐥𝐬 (𝐋𝐀𝐂𝐏). For those unfamiliar, LACP honors excellence in annual report communication.

    Think of it as the Oscars for corporate storytelling, but with less glamorous red carpets and a lot more spreadsheets. We’re incredibly honored by this recognition. This global LACP award celebrates transparency, accountability, and clarity—principles we deeply value and are honored to be recognized for. It reflects our team’s dedication and fuels our passion for making financial information clear and accessible.
    Winning this award is like earning global recognition in a world of big players-it’s that moment when someone finally says, “Hey, they’re the one!”

    Satin Creditcare has spent years navigating an industry where recognition isn’t always easy. Despite its commitment to financial empowerment and integrity, applause isn’t guaranteed. This isn’t necessarily a conspiracy, it’s just how money-driven systems work.

    The headlines sound great… right?

    But the backstory? Even better.

    Here’s how it all played out…

    We bagged the LACP Vision Award in our very first attempt in 2020, landing an impressive 𝟏𝟕𝐭𝐡 𝐩𝐥𝐚𝐜𝐞 globally. Huge feat, right?
    But guess what—no bouquets, no confetti, not even a slow clap. We shrugged and thought, maybe beginner’s luck.
    Fast forward to 𝟐𝟎𝟐𝟏—We ranked 𝟑𝟖𝐭𝐡 globally.
    Still a massive deal, considering we were among just a handful of Indian companies in the awards. But did anyone notice? Nope. Not a single ooh or aah. Just silence.
    Then came 𝟐𝟎𝟐𝟐—we hit 𝟓𝟎𝘁𝐡 globally. 3 years in a row! Hat trick time!!! Did anyone throw us a party? Nah.
    Did we at least get a polite “Well done, guys”? Not even that. At this point, we were starting to wonder if we were winning invisible awards in an alternate universe.
    Despondency sets in for a 1st-gen entrepreneur, a Sardar from North India, with no fancy surname, no lineage, or big brother behind him. Just hard work, grit, and adrak wali chai to keep going.

    So, in 2023, we said, Forget it! No point winning awards if nobody cares. We decided to give 2023 a pass.

    But then, 𝐋𝐨𝐧𝐞 𝐒𝐢𝐧𝐠𝐡 woke up and said, “Bhaaji, don’t give up! The world isn’t fair-You of all people should know that!”

    Comes 2024, we ranked 12th globally, out of nearly 1000+ applications, featuring the big boys—9 of the top 10 were Fortune 500 companies. And among all Indian contenders, we were the 2nd best.

    Moral of the story???

    Sometimes, the world won’t clap for you. So, you bring your own dhol and do bhangra on your success!

    The game is changing, and with it, the rulebook. And guess what? We’re not here to just follow—we’re here to REWRITE…

    Maybe, just maybe, we’ll see a system where merit matters more than… well, let’s just say, Genetics.

    .

    Lone Singh